Charoen Pokphand Group regards human capital as a critical driver of sustainable growth.

Our focus is on developing “future-ready leaders” who are equipped with both competencies and a strong sense of ethics, ready to lead in an increasingly complex world.

Charoen Pokphand Group fosters a culture of continuous learning and development, supported by strategic investments in leadership training programs, deep-skills workshops, personalized coaching, and talent development initiatives. These efforts are designed to nurture emerging leaders, build long-term engagement, and retain high-performing talent within the organization.

Goals and Progress

All employees receive annual sustainability training

Year Goals
2024 100%
2023 100%
2022 100%
Goals and Progress

All employees participate in sustainability activities or projects

year Goals
2024 47.38%
2023 46.10%
2022 44.00%
Supporting the SDGs
Charoen Pokphand Group's Leadership and Human Capital Development actions support the achievement of two Sustainable Development Goals
Stakeholders Directly Impacted
Charoen Pokphand Group performs stakeholder assessment and prioritization process on an annual basis to evaluate impacts we have on them and how can they influence our strategies and actions over time. In 2024, the evaluation results showed that our endeavor to encourage a growth mindset and provide ample opportunities for career advancement directly creates impacts on one stakeholder group, which is employees and families
Employees and Families
Key Performance 2024
hours/person/year
Average employee training hours in 2024
Employees received annual performance evaluation
persons
Executives and employees participating in leadership programs in 2024
Human Capital Return on Investment (HCROI)
times

Leadership and Human Capital Development Management Approach

Charoen Pokphand Group’s leadership and human capital development strategy is driven by a strong commitment to fostering an inclusive and collaborative corporate culture, while identifying and nurturing leadership potential among our employees, an essential priority for the Group.

The Group offers leadership development programs that empower all employees to grow into future leaders. These initiatives focus on cultivating leadership capabilities, executive coaching, and leadership workshops to equip our people with the skills needed to lead effectively.

In addition, the Group places great importance on employee engagement and diversity, ensuring representation across varied experiences and perspectives. To attract and retain top talent while enhancing workforce potential, we are committed to creating an environment where our people feel valued, empowered, and supported.

Leadership and Human Capital Development Programs

Charoen Pokphand Group believes that people are the most valuable asset in driving long-term sustainable growth. As such, the Group places strong emphasis on designing effective human capital development systems that encompass skills, knowledge, mindset, and leadership capabilities. The focus is on empowering employees at all levels to continuously learn, grow, and adapt through a flexible and diverse learning ecosystem.

At the same time, the Group is committed to ensuring equitable access to development opportunities for all employees—regardless of their position, work location, gender, age, or background. Every individual is supported equally in accessing learning resources and career growth pathways. This approach reflects C.P. Group’s commitment to fostering an inclusive organizational culture that values diversity and believes in the true potential of every person.

Promoting Lifelong Learning

In a constantly evolving world, the ability to learn continuously is a foundational skill for the modern workforce. C.P. Group promotes a culture of learning through both formal and informal methods, enabling employees to explore topics of personal interest and enhance their capabilities in a holistic way.

  • Internal training programs are delivered by the CP Leadership Institute and human resources development units
  • External training courses in partnership with universities and international institutions
  • Informal learning, such as coaching and on-the-job learning
  • Digital learning platforms, accessible anytime, anywhere

Learning through Networks and Cross-Team Collaboration

Charoen Pokphand Group promotes learning that comes from connecting and collaborating across different roles and teams, going beyond day-to-day responsibilities. Employees are encouraged to engage in professional networks, build relationships with customers, suppliers, and partners, and participate in special programs or events. These learning opportunities take place both on-site and through digital platforms and online forums.

  • Internal platforms like the KM channel that bring together employees from various departments to share and learn.
  • Opportunities to connect with customers, suppliers, and partners to exchange perspectives and generate new ideas.
  • Participation in events, forums, and online discussions to expand professional networks and broaden viewpoints.

Future-Ready Skills Development

In response to rapid technological advancement, C.P. Group prioritizes reskilling and upskilling its workforce to ensure employees are equipped with future-ready skills and can apply them effectively in their roles.

  • Digital skills, such as data analytics, AI, and automation
  • Analytical thinking and innovation
  • Cross-functional and cross-cultural collaboration
  • Emotional intelligence and leadership competencies

Career Transition Support

Charoen Pokphand Group is committed to supporting employees at every stage of their career journey, including periods of growth, significant organizational restructuring, or transition into retirement. The Group has designed tailored approaches focused on enhancing skills and providing guidance to help employees navigate major changes with confidence and fairness.

  • Personalized counseling and coaching for employees in transition, including those impacted by mass terminations or climate-related business changes
  • Reskilling and upskilling programs to prepare for new roles in the evolving job market, including emerging green economy opportunities, and advancement in technology, digital, and Artificial Intelligence
  • Retirement planning and long-term financial literacy workshops

Clear Career Pathways and Growth Opportunities

A clear career progression is a key motivator for employees. C.P. Group has designed a career development system that is both flexible and goal-oriented, allowing individuals to map their growth journey in alignment with their strengths and aspirations.

  • Individual Development Plans (IDPs)
  • Job rotation and internal mobility within the Group
  • Mentorship and coaching programs offering strategic guidance
  • Succession planning to prepare future leaders

Fostering a Learning and Engagement-Oriented Culture

Beyond learning opportunities, C.P. Group aims to create a “growth-enabling environment” where employees feel safe to express their potential and are motivated to continuously develop, supported by both leadership and peers.

  • Consistent and constructive feedback culture
  • Respect for diverse perspectives and experiences
  • Encouragement for employee-led innovation and experimentation
  • Agile work environments that adapt to change and foster flexibility

Cultural Engagement

With operations spanning 23 countries and economic zones worldwide, and in an increasingly interconnected business environment, understanding and respecting cultural diversity is essential for effective collaboration. Charoen Pokphand Group places strong emphasis on fostering cultural awareness and enhancing the ability of employees to work seamlessly together in global teams.

  • Cultural awareness and diversity training programs
  • Comprehensive leadership development programs covering all dimensions
  • Cross-cultural collaboration skill-building initiatives
  • Opportunities for international work experience and learning
CP Leadership Institute

C.P. Group’s leadership development programs are built on the concept of "Action Learning", where participants tackle real business challenges from within the Group. The aim is to enhance employees’ leadership potential, decision-making abilities, problem-solving skills, and innovation mindset.

Programs are tailored to different employee levels as follows:

01
Strategic Program (“Taokae Yai”):
Develops senior leaders to drive the Group’s future direction
02
Operational Program (“Taokae Klang”):
Focuses on improving systems and operational efficiency
03
Emerging Leader Program (“Taokae Lek”):
Builds entrepreneurial thinking and business development capabilities
04
Young Talent Program (“Taokae Noi”):
Lays the foundation of essential skills for the next generation to grow within the organization

Program Description

The CPF Smart Prototype Farm Efficiency Enhancement Project aims to establish a comprehensive ecosystem within CPF by integrating the synergies of the Feed Business, Layer Business, and AXONS, connecting all equipment through AI and IoT sensors. This initiative drives the transformation towards a fully intelligent farm under the concept of “Developing Poultry Specialists Who Never Retire.”​

The project equips farms with IoT systems and intelligent dashboards that provide real-time environmental monitoring—such as temperature, humidity, and wind speed—while identifying risks and providing instant alerts. In addition, the system monitors hen health at the flock level and utilizes AI cameras to capture and analyze egg quality, classifying eggs (e.g., stained, cracked, pale, patterned, or misshapen) and diagnosing hen health issues to support targeted corrective and effective measures.​

Business benefits of the program

This project elevates egg farm management to a fully integrated smart farm capable of managing the entire production chain with AI. It enhances decision-making efficiency, reduces risks, and enables continuous improvements in production quality. Moreover, it fosters organizational expertise by advancing the use of “AI-to-AI interaction,” cultivating poultry specialists with knowledge and capabilities that endure beyond generational limits.​

Quantitative Impact to the business

The Smart Egg Farm under this project targets egg production performance at 104% of the standard benchmark (from 100%), generating an additional profit of approximately THB 2.81 million per year. This represents not only enhanced business value but also sustainable advancement in technological innovation, and promote food security for the societies.​

Program Description

The DC Logistic & Mid Mile CP Axtra Project aims to optimize logistics and transportation efficiency through the concept of Hyper Fulfillment. The initiative streamlines delivery operations by reducing delivery frequency from 10 trips per week to only 4 trips, utilizing Hyper Trucks with higher loading capacity. To ensure uninterrupted supply, stock levels are maintained up to 7 days in advance. Furthermore, a tailored replenishment system has been designed specifically for “Go Fresh” products using HY Trucks as the primary delivery mode.​

Business benefits of the program

This project enhances transportation efficiency, reduces logistics costs, and improves inventory management accuracy. It also increases flexibility in product distribution across CP’s retail networks, contributing to the modernization of logistics infrastructure and ensuring stronger responsiveness to consumer demand.

Quantitative Impact to the business

Development of modern logistics infrastructure and advanced distribution systems Improved warehouse efficiency, reduction of waste, and optimized resource utilization Reduction of carbon emissions through fewer delivery trips and more efficient energy use

Program Description

The Sustainable Energy Innovation and Conservation Project focuses on reducing electricity consumption through intelligent management of telecommunication towers. By applying data science, the project identifies 5,764 target towers for signal rest, expanded from the initial 2,882 towers. Artificial Intelligence (AI) is integrated with smart breakers to define signal rest criteria during low-usage periods, ensuring that customer experience and network speed remain unaffected.​

Business benefits of the program

This project improves energy efficiency, reduces electricity costs, and strengthens a sustainable digital ecosystem. It also serves as a model for applying advanced technology to enhance operational performance while addressing both business and environmental priorities.

Quantitative Impact to the business

Achieved 10 - 13% electricity savings per tower

Cumulative cost savings of THB 11.84 million (as of August)

Reduced greenhouse gas emissions by 1,349.84 tons of carbon

CP Leadership Institute
With a commitment to continuously develop human resources to produce quality leaders, Charoen Pokphand Group founded the CP Leadership Institute to cultivate leaders at all levels, including future leaders, potential leaders, current leaders, and senior leaders. In this regard, the CP Future Leaders Development Program (CP FLP) targets to recruit and develop new generation leaders to become valuable assets to the organization and the country.